Crafting your curiosity

Featuring TARINI SHAH

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Noor-e-Bride

A collection that captures the glow every bride carries within.

Every bride carries a glow beyond words Noor-e-Bride celebrates that radiance. Blending timeless elegance with modern charm, each piece enhances her beauty and confidence. At JUFY, bridal jewellery is emotion and memory because on her big day, she doesn’t just wear jewellery, she wears her story, her love, her noor. ✨

Bridal Wish
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Expertly curated, affordably priced to fit your every need.

Diamond Sets

Must Know

Jewellery care guide

As much as we love flaunting our accessories, we often come across jewellery storing or caring roadblocks that don’t get answered. We are here to help you with the same. If you follow these tips & guidelines, it will ensure the longevity of the accessories.

Keep Away from Chemicals : Avoid contact with perfumes, lotions, hairsprays, and other chemicals that can damage the finish of your jewelry. Apply these products before wearing your jewelry and allow them to dry completely.

Keep it away from moisture : Picture this, you are all set to step out for the party & in last minute you feel your hair needs a tinge more of that hair spray. While you spray it, spritz of it deposits on your gorgeous earrings. We all know what happens next! To avoid this, your jewellery needs to be kept away from any source of moisture be it mists/perfumes/moisturisers etc. You should also not wear your jewellery while bathing or gymming because water & sweat can both ruin your jewellery. Also do not use any chemicals to clean your jewellery as it may cause tarnishing.

Store them carefully : Always store your jewellery in separate zip locks so that they do not rub against each other. Layered pendants and earrings tassels and pom pom jewellery should not be folded and kept so that they retain their shape. If need be you can wipe your jewellery gently with a soft cloth or cotton after every used to ensure their longevity.

Keep chains from entangling : Apart from being difficult to detangle, entangling of chains also results in tarnishing. To save yourself all the extra effort, you need to first drop the pendant in the ziplock bag and then let the chain go in with only the lock and extensions out, zipping close the bag. This way when you need to wear the chain, it will be easy to remove without any knots.

Don’t leave them out for long hours : Often it happens that you have left jewellery out on dressing table after reaching home tired from a party. While it’s okay if it rests there for a while, it’s absolutely not advisable to leave it there for long hours as it may cause blackening of the metal and cause stones or crystals to falter.

Rotation and Rest : Avoid wearing the same piece of imitation jewelry every day. Rotate your collection to give each piece a rest and minimize wear and tear. This will also help prevent the buildup of dirt and oils.

Clean Gently : To clean your imitation jewelry, use a soft, lint-free cloth to gently wipe away dirt and oils. Avoid using harsh chemicals or abrasive materials that can scratch the surface. If needed, you can lightly dampen the cloth with water or use a mild soap solution for more stubborn stains. Dry thoroughly after cleaning.

Handle with Care : Be gentle when handling your imitation jewelry to prevent accidental damage or bending. Avoid pulling or tugging on delicate chains, clasps, or settings. It's also advisable to remove your jewelry before participating in activities that may cause it to snag or break.

Shipping policy

Delivery Time : All orders are usually dispatched within 2-3 working days unless stated otherwise. Once dispatched, it takes 4-7 working days to deliver depending upon the location. However, the delivery time is subject to change based on shortage of an item, bad weather, transit time of your carrier, destination address, or covid related restrictions etc. 

Shipping Cost : We charge ₹80 per order 

RTO/Un-delivered Shipment : We are not liable for undelivered shipment or RTO (Return to origin) due to wrong address / misinformation provided while placing an order. In this case, customer has to pay the shipping charges again so we can re-ship the order.

Tracking order : Once your order is shipped from our warehouse, you will receive an email including a tracking number to check the status.

Lost Shipment : Incase your package gets lost during the transit, we shall re-ship your order. If any item of your order is out of stock, you can either wait for a restock or we will issue a credit note which can be used for future orders.

If you need any help with your order, feel free to reach us out on jewelupforyou2020@gmail.com or WhatsApp us on 8511808439

Return policy

    • Do take a 360' video while opening the parcel (dont open and then take a video) for any replacement issue to be done for damages 👍
      we don't exchange until broken (which should be visible in the opening of the video)
    • NO EXCHANGE possible without the video
    • Items aren't returnable but exchangeable if Broken, opening video required 
    • Refund: We do not provide refunds at any cost. In some cases, you might be eligible for a credit note.

      Missing item : Incase a product is missing from your package, you can raise an issue for the same & we will ship it to you at the earliest. You must have a proof of unboxing video from the start clearly showing all the products in the package. Please note, we don’t provide refund for the missing item. You may be eligible for a credit note if the missing item is out of stock.

      Exchange: We provide size exchange only for finger rings. Shipping charges of ₹150 (to & fro) will be borne by the customer. Exchange will be picked up and delivered at the same address as the original delivery address. Please note that the exchange process takes around 12-15 days.

      You need to raise a return/exchange request within a period of 3 days from the delivery date. Post this period of 3 days, your order shall become final sale, and would not be eligible for any return request.

  • If you need any help with your order, feel free to reach us out on jewelupforyou2020@gmail.com or WhatsApp us on 8511808439